OTTER

PROJECT

Packaging a wallet built for adventure. Creating a brand and custom packaging for a water resistant wallet. Inspired by the outdoors, using natural elements.

CONCEPT

The wave ligature is a memorable component of the logo representing water repellent tech. The mountain shape borrows from the brand logo by allowing the mountains to evoke water through movement. These elements come together to represent the outdoor category this brand inhabits.

PERSONALITY
Natural, Curious
DIRECTOR
Bradford Prairie
COMPLETED
2024
SERVICES
Packaging Design
Branding
Logo Design
Photography

NEXT PROJECT

GUTARS IN THE CLASSROOM
Long thin black pointed arrow